Bike Matrix delivers + 69% conversion rate for BIKE24

Bike Matrix, the New Zealand-based component compatibility business, today announced the results of a comprehensive 50-day, 6.6 million-user-session test with one of Europe’s leading online cycling retailers, BIKE24.

The A/B test saw Bike Matrix deliver a plus 69% conversion rate, definitively proving its component compatibility information – provided at the point of sale – dramatically improves key business metrics. Read the full article